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About Our Food

REAL FOOD FOR REAL LIFE

WE'VE CHANGED.
FOR THE BETTER.



Food’s our thing. But like most things, every once in a while they need to be revamped. Given a fresh new look. A fresh new taste.

So that’s exactly what we did. We’ve changed to bring you more. More real tastes, real adventures, real experiences. So real, that our food is now completely free of artificial flavours, colours or sweeteners.

Because you expect more from your food. So that’s what we’re giving you. More than meat. We’re giving you a place to create inspired dishes. And to find everything you need to make dinner worth sitting down for again. Just as your needs have changed, we’ve changed for you.

REAL FOOD FOR REAL LIFE

WE'VE CHANGED. FOR THE BETTER.

Food Promise

Food’s our thing. But like most things, every once in a while they need to be revamped. Given a fresh new look. A fresh new taste.

So that’s exactly what we did. We’ve changed to bring you more. More real tastes, real adventures, real experiences. So real, that our food is now completely free of artificial flavours, colours or sweeteners.

Because you expect more from your food. So that’s what we’re giving you. More than meat. We’re giving you a place to create inspired dishes. And to find everything you need to make dinner worth sitting down for again. Just as your needs have changed, we’ve changed for you.


WE'RE PASSIONATE ABOUT BRINGING YOU THE VERY BEST FOOD


Why Frozen?

At the heart of our business is our philosophy on frozen food. Quite simply, we believe that expertly frozen food offers a long list of benefits for busy consumers:

  • It preserves flavour, freshness and nutritional benefits.

  • It offers variety and value – no matter what the season.

  • It reduces food waste, since you can thaw and cook servings that match your personal or family needs.

  • It leads food innovation and food safety practices in the food industry.
Why Frozen

Sustainable Seafood

Sustainable Seafood

Future enjoyment of high quality seafood relies on today's ability to develop and maintain sustainable practices.

We stand behind those practices and are dedicated to providing our customers with high quality, sustainable options.


Our Guarantee

Given the unique customer demand that we are currently experiencing in our stores during the Coronavirus (COVID-19) outbreak, we will not be accepting any returns for purchases made since Monday, March 2nd unless there is a clearly identified product quality issue or food safety concern.

Our Guarantee

EXCITING INNOVATIONS FROM OUR KITCHEN

We’ve scoured the globe for quality ingredients, innovative flavours and responsible suppliers of farmed goods. And with over 400 items across a range of categories and new innovations arriving each season, there's always something new to discover. 



WE'RE PASSIONATE ABOUT BRINGING YOU THE VERY BEST FOOD



Why Frozen

Why Frozen?

At the heart of our business is our philosophy on frozen food. Quite simply, we believe that expertly frozen food offers a long list of benefits for busy consumers:

✔ It preserves flavour, freshness and nutritional benefits.

✔ It offers variety and value – no matter what the season.

✔ It reduces food waste, since you can thaw and cook servings that match your personal or family needs.

✔ It leads food innovation and food safety practices in the food industry.


Sustainable Seafood

Sustainable Seafood

Future enjoyment of high quality seafood relies on today's ability to develop and maintain sustainable practices.

We stand behind those practices and are dedicated to providing our customers with high quality, sustainable options.


Our Guarantee

Our Guarantee

Given the unique customer demand that we are currently experiencing in our stores during the Coronavirus (COVID-19) outbreak, we will not be accepting any returns for purchases made since Monday, March 2nd unless there is a clearly identified product quality issue or food safety concern.


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