M&M Food Market Sustainable Seafood Policy
Our customers buy M&M Food Market products because they can count on the quality and integrity of the food we sell. We know that it is important to you and your family – and it has always been equally important to us.
With many of the world’s fisheries facing significant sustainability issues, M&M Food Market has the social and business responsibility to provide our customers with high quality, sustainable seafood options. In order to ensure smart, sustainable choices, we work with our supplier partners to do everything we can to provide wild-caught and farmed seafood that is harvested by sustainable methods.
And so, we put in place our M&M Food Market Sustainable Seafood Policy. The overall target of the policy is that all of M&M Food Market Seafood products will be sustainably sourced – meaning we will only source wild-caught fish certified to the sustainability standards of the Marine Stewardship Council (MSC), Ocean Wise or equivalent or from sources actively engaged in a recognized Fishery Improvement Project (FIP) to achieve these objectives; and that our farm-raised fish supplier-partners adhere to Best Aquaculture Practices (BAP) or minimum equivalent. To help us achieve our goal, we have partnered with Sustainable Fisheries Partnership (SFP) a science-based Non-government Organization (NGO) that specializes in monitoring, evaluating, and improving sustainable seafood practices worldwide.
How are we doing?
As of December 2015, we are pleased to report that 94% of the seafood sourced* by M&M Food Market meets our Sustainable Seafood Policy. We are proud that our supplier partners have embraced our policy and have worked so diligently to help us move closer to our goal. For those sources which have not yet attained our targets, we continue to work with them to meet our requirements while also investigating alternate sources of supply.
In addition to the sustainable sourcing targets, M&M Food Market has a goal to make it easier for our customers to find the sourcing information they need to make informed seafood purchasing decisions. To that end, we have developed a list of all our seafood products with related sourcing information (MSC, Ocean Wise, BAP or FIP), as well as answers to some frequently asked questions.
of the seafood
sourced* by M&M
*94% by volume
Our 2017 Commitment
Our ultimate goal continues to be that M&M Food Market sources 100% of our seafood from sources that meet our sustainability policy. We are also committed to the continuous improvement of our standards and will be further enhancing our standards with the objective of achieving a 2 star BAP rating or Aquaculture Stewardship Council (ASC) Certification for all of our farmed seafood by December 2017.